Actor Vikrant Massey has revealed about the fading star culture in Hindi cinema. He acceded that many other factors including OTT platforms have played an integral part in the erosion of star culture. Talking about the web-space playing a major role the actor mentioned, “I don’t think it’s (just) because of OTT. I think it is because of society in general. The new generation we see today, they don’t idol worship like probably people 20 years ago used to do. Cinema culture was a hit but people are so busy with their own lives. The newer generation have digitisation and technology at their disposal.”
Further stating about the digisation that has exposed more to International content Vikrant said, “My nieces are eight and nine. They don’t watch Indian content. They are sitting and watching Korean content, so the world has shrunk because of digitisation. We are far more exposed to international content.”
The actor explained that “OTT has definitely played an important part, but also I think there are far more important things that people are busy with, like the pandemic, and everybody has something in their lives, especially the newer generations”
“They don’t do idol worship as much. All these things are interlinked,” stated the actor, whose latest film is “Haseen Dilruba”, which was released on Netflix–IANS.
On work front, the actor recently appeared in Netflix film Haseen Dillruba opposite to Tapsee Pannu. Vikrant Massey will be appearing next in 14 Phere along with Kriti Kharbanda. The film will be marking its release on Zee 5 on July 23. The film is directed by Devanshu Singh. Gauahar Khan will be seen in a pivotal role in the film.
Famous Hindi television and film actor, Vikrant magnificent acting won hearts of the fans in the web series ‘Broken But Beautiful season 2’. Despite these, his splendid acting was seen in and crime series ‘Mirzapur’, ‘Ginny Weds Sunny’, ‘Cargo’.
