Home BTS World How BTS brought Korean culture to a global audience

How BTS brought Korean culture to a global audience

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South Korean megastars BTS are like modern-day Renaissance men, topping the charts while representing their country and campaigning for causes near to their hearts, according to observers.

As a result, when it was announced on Tuesday that the pioneering boy band would be taking a ‘hiatus,’ fans all over the world were in tears, and its financiers were furious. But they’re not taking a break; clarification arrived quickly, blaming the mistranslation of the word ‘hiatus.’ According to sources, they will work on individual projects while performing together.

“They have more cultural clout than any politician or celebrity,” she says, citing their record-breaking social media following. That is correct. They’ve spoken at the United Nations and performed at the White House to combat racism, all while maintaining their status as one of the most popular bands on TikTok, Instagram, and Twitter.

Their songs are socially oriented, and they use social media to interact with fans both at home and abroad.

According to Vladimir Tikhonov, professor of Korean Studies at the University of Oslo, the band has become “an image of progressive globalism.” “They are part of the entrepreneurial world, governed by a for-profit organization, and generating huge sums of money… They and their fans, on the other hand, backed anti-racist activities.

Member Suga appealed for tolerance, saying that “it’s not wrong to be different. I think equality begins when we open up and embrace all of our differences.” The group “has already exceeded the level of a famous pop star in some ways,” Jiyoung Lee, …

The group “has already exceeded the level of a famous pop star in some ways,” Jiyoung Lee, a research professor at Hankuk University of Foreign Studies in Seoul, says, adding, the symbolic meaning of them is believed to embody to some extent the zeitgeist of the present era.”

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