Us has the largest audience watching k-pop my other Korean shows. There are a lot of people who do not even understand Korean language but watch Korean shows only on the basis of the subtitles. It is difficult for the fans to only understand the episodes with the help of subtitles but their love for Korean series is increasing so much that they have even starting learning their language.
Even now there are some universities who are providing certificate courses for Korean language. K drama popularity has been increasing and people have started talking about it even more after they had their own happy meal in McDonald’s.
MacDonald believes one reason for the popularity of K-dramas is because they blend genres like K-pop does.
It’s kind of an overall thing like pop is not really one sound. A lot of things fit into it. You will have something like a horror, rom-com that starts out as a gangster story but it’s really a black comedy that keeps changing genres all the way through.”
People are also trying Korean food and the shows their increasing interest in Korean drama even more.
Now that a lot of people are watching k drama there are a lot of streaming sites and OTT platforms which are adding more Korean contents as their audience demands for it. All of this is happening because the streaming services have made television more globalised which helps people to watch a show from another country. Previously people used to see very limited television programs of their own country but now streaming services have broken that limitation for good.